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    Archived pages: 18 . Archive date: 2012-11.

  • Title: O2 Media - Mobile Marketing, Location Based Messaging, SMS Text Message
    Descriptive info: .. Home.. Products.. Direct Messaging.. Location Based Messaging.. App Discovery.. Communicate.. Transactions.. Mobile App Development.. Meet the Team.. News.. O2 Media Sponsor the IAPI Adfx Awards.. Mobile messaging to rack up €5.. 7bn in ad spend by 2017.. The Power of Text Message Marketing.. Mobile to make up 1 in 5 online sales by Christmas.. eBay Reaches 100 Million App Downloads.. Contact Us.. Engage Connect.. With the right people.. At the right time.. In the right place.. Direct.. Messaging.. Targeted mobile engagement with the right audience at the right time via SMS or MMS.. SMS, Email and CRM solution that allows you to communicate with your customers and manage all their data in one simple location!.. Connect with your customers based  ...   enabling your customers to experience your brand on the move.. Our Clients.. 25% new business click-through for leading online retailer.. 16% of Rugby Fans responded to an exclusive competition on their mobiles.. 5% of chocolate lovers downloaded their favourite manufacturer's app!.. 8% of IKEA customers visited their store after receiving our text.. 9% of taxi users downloaded the new taxi app directly from our App discovery SMS.. WHAT DO OUR CLIENTS SAY?.. Mobile marketing is a low cost method of reaching our customers when we need to reach them most.. It gives us the opportunity to do follow up analysis so we can determine the exact return on investment.. Lisa O'Brien, Marketing Manager, IKEA Dublin.. Direct Messaging.. Legal.. Privacy.. Site map..

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  • Title: O2 Media - Real Time Location Based Marketing. SMS Text Marketing, Geo targeting
    Descriptive info: Connect with your customers when they are exactly where you want them!.. What is it?.. Location Based Messaging is a powerful mobile marketing solution which enables you to target your customers when they are close to the point of purchase.. A market first in Ireland, it works by setting up Geo Fences™ around a specific location like a shop, urban area, venue or event.. When your target consumers enter the geo-fenced area, they are eligible to receive targeted marketing messages direct to their mobile phone; connecting.. them to brands and products they love.. How can it help you?.. Customer Interaction:.. Place your message in your customers hand when they are in the right location and ideal mind-set to respond to your offer.. Brand Engagement:.. Engage with your customers from the point of awareness to redemption.. From the comfort of their mobile phones, allow your customers to engage with your brand through interactive competitions, voting opportunities etc.. Targeted Relevant:.. Cut through the  ...   to redemption.. ROI.. : Maximize campaign ROI for you or your clients.. What does it do?.. LBM delivers tailored text messages to an opted-in audience, based on their real-time location.. You can target messages according to current location along with gender, age, handset, interests, region and demographic type, ensuring messages are delivered in a simple, universal mobile format.. Talk to us today.. To find out how Location Based Messaging can help your business, call us today!.. Gemma Corbett.. 086 174 1070.. gemma.. corbett@o2.. com.. Shane Esler.. 086 171 8139.. shane.. esler@o2.. What Our Clients Say.. "Partnering with O2 Media allowed Heineken to reach rugby fans in a different and unique way.. In particular Location Based Messaging really added to the rugby fans consumer journey by targeting inside the stadium during the game.. The results proved that the targeting works and we reached the right audience in the right way.. ".. Read the full story.. David Ahlstrom, Mindshare.. (on behalf of Heineken Ireland)..

    Original link path: /products/location-based-messaging.html
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  • Title: O2 Media - Mobile App Discovery with Mobile text marketing and SMS Messaging
    Descriptive info: So you have just developed a fantastic mobile app but how do you tell people about it?.. In a crowded marketplace, App Discovery gives your target audience a direct link to your app via SMS or MMS.. App Discovery cuts through the crowd, delivering your app direct to the right audience.. It can generate a high number of downloads in a short space of time, and fast-track your app to the top of the rankings, where it's more likely to stay.. ".. Working with O2 Media to promote  ...   very encouraging to see new digital technology being pioneered and brought to the market such as O2 Media's latest offering.. ".. Aaron Chalke, Digital Account Manager, Mediaworks.. (on behalf of McDonald's Ireland).. App Discovery delivers your app straight to your target market.. We use Intelligent Targeting to identify who the right audience is and then we send them a message with a link to your app.. All they have to do is click download!.. To find out how App Discovery can help get your app noticed, call us!..

    Original link path: /products/app-discovery.html
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  • Title: O2 Media - Bulk Text Messaging, SMS for Business, Email, CRM. Group Text
    Descriptive info: Target your customers via SMS or Email and track it all on our built-in CRM tool.. Communicate from O2 is a new self service SMS, Email and CRM solution that allows you to communicate with your customers and manage all their data in one simple location!.. Take our free trial.. CRM.. Update your database using our user-.. friendly CRM system which enables you to:.. Import.. all your customer details using our Excel.. template.. Receive.. replies to your private e-mail or to the platform Inbox.. Create.. and manage groups and individual contacts.. Customise.. data fields to your requirements.. Record.. all online communications with your customers/contacts.. targeted and personalised messages for specific customer groups.. Search.. against your database of customers.. Email.. Send personalised emails to your customers, employees and contacts.. Insert variable fields such as 'name', 'date' or 'location' and manage all responses as they feed automatically to the Inbox on the platform or to your own e-mail address.. Letters Mail  ...   group Text Messages to engage with your customers, partners, staff, colleagues or friends.. Personalise.. your message by inserting variable fields such as 'name', 'location' or 'appointment time'.. with your customers across all networks using your company name in the header.. Reply path.. allows customers to reply directly to the platform.. Send.. or schedule your message to go at any future date or time.. Track.. and re-use your old messages.. Sign up today!.. Sign up to 'Communicate' self-service messaging today to receive 10 free messages!.. Olivia Gallagher.. 086 8666728.. olivia.. gallagher@o2.. com.. Sign up!.. Charges.. The entry level service is free and allows you to store and manage up to 250 customers.. You only pay for the SMS and email communications as you use them.. As your base grows you can upgrade your account for a monthly fee of €35.. Texts to Ireland cost 6c (ex Vat).. UK International 12c (ex Vat).. Sign up now.. and receive €1 free credit!..

    Original link path: /products/communicate.html
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  • Title: O2 Media - O2 Bulk SMS, Mobile Payments, Premium SMS
    Descriptive info: O2 Media offer a range of Transaction Services.. Charge to Mobile (C2M).. Charge to Mobile allows O2 customers to purchase both digital and tangible goods and charge it to their mobile phones.. Consumers can purchase goods or services through a website, mobile WAP or mobile App.. This allows customers to purchase social media credits, pay for parking, buy digital goods or even buy a book, without using their credit card!.. -.. Terms Conditions.. Restrictions Limits.. Charge to Mobile (C2M) Merchants.. Boku.. Zong.. Bango.. Phonovation.. Telclic.. Wholesale Messaging.. Wholesale Messaging allows you to send large volumes of SMS messages to mobile phones  ...   or employees to support the sales process or generate new sales.. Alerts, reminders, confirmation texts and promotional messages are just some of the services you could provide using wholesale messaging.. Premium SMS.. Enable your customers to vote by text, enter competitions or purchase goods all from their mobile phones and simply have the charge added to their phone bill.. This service uses 5 digit short codes and allows customers to make single event purchases or sign up for subscription services.. For information on any of these solutions.. Brian D'Arcy.. brian.. darcy@o2.. 086 801 3813.. Frances Blackburn.. frances.. blackburn@o2.. 086 855 6070..

    Original link path: /products/transactions.html
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  • Title: O2 Media - Mobile App Development, iPhone App design and development, Android Apps
    Descriptive info: Think a mobile app for your business would be a good idea but don't know where to start? Let us build it for you!.. Mobile apps are a game-changer, giving companies a competitive edge in an increasingly on-the-go society!.. Not just functional but indispensable, apps can become an intrinsic part of your business and deliver measurable benefits:.. Proposition:.. Extend your company's core value offering in a compelling way.. Performance:.. Improve operational efficiencies and make considerable cost savings, i.. e.. reduced administration, access to information etc.. Engagement:.. Drive interaction with users  ...   how mobile can help your users and evolve your mobile app strategy accordingly.. O2 media specialises in the design, development and deployment of bespoke mobile applications that not only meet our client's requirements, but also address the needs of their target audience.. We'll even take care of telling people about it with our App Discovery solutions!.. To find out how a Mobile App can help your business, call us today.. Conor Twomey.. Commercial Director Applications.. 087 133 7520.. conor.. twomey@o2.. Garrick Stark.. Mobile Applications Consultant.. 086 861 6592.. garrick.. stark@o2..

    Original link path: /products/mobile-application-solutions.html
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  • Title: O2 Media - Contact O2 Media, Mobile App Developement
    Descriptive info: Talk to the.. Media Team.. Fintan Lonergan.. Managing Director.. Gemma Corbett.. Sales Director.. Sales Manager.. Paul Dalton.. Client Services Director.. Marketing and Insights Manager.. Emer Ryan.. Client Services Manager.. Aidan O'Regan.. Data Targeting Manager.. Brian Foley.. Campaign Delivery Manager.. Product Director.. Karen Waters.. Senior Product Manager.. Operations Manager Transactions and Messaging.. Commercial Director Mobile Applications..

    Original link path: /meet-the-team.html
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  • Title: O2 Media - IAPI Adfx Awards and O2 Media
    Descriptive info: O2 Media were delighted to sponsor the FMCG Category at the recent IAPI Adfx Awards.. The ADFX awards are ad-land’s most rigorous prestigious awards.. They’re the ultimate acknowledgement of an agency’s contribution to their client’s commercial success.. The winning campaigns produced outstanding results proving their return on marketing investment.. They all went the extra mile to create inspiring and ultimately highly effective advertising.. So the winners can be extremely proud of their impressive achievements.. Congratulations to all.. the winners.. !.. Award.. Campaign..  ...   at McDonald's.. Mediaworks.. Cawley NeaTBWA.. Bronze.. Denny, Fighting Commoditisation with Differentiation.. DDFH B.. Vizeum.. The FMCG Gold Award:.. Cadbury Dairy Milk It's a matter of Taste.. (L-R) Jimmy Murphy, Eoghan Crawford, Jane Reidy, Sandra Alvarez Fintan Lonergan, O2 Media.. The FMCG Silver Award: Stimulating Breakfast Coffee at McDonald's.. (L-R) Fergal Lynch, Mark Nolan, Dave O'Kane, Noel Martin, Claire Lynch and Fintan Lonergan, 02 Media.. The FMCG Bronze Award: Denny, Fighting Commoditisation with Differentiation.. (L-R) Emer Currie, Joanna Gorozak and Fintan Lonergan, 02 Media..

    Original link path: /news/o2-media-sponsor-the-iapi-adfx-awards.html
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  • Title: O2 Media -
    Descriptive info: Mobile messaging ad spend will reach €5.. 7bn by 2017, driven by a surge in location-based services, according to a new report from Juniper Research.. The Mobile Ads for Mobile Apps paper predicts that location-based SMS will become increasingly attractive to marketers as it allows more relevant ads to be delivered to consumers.. The research found that brands perform better with a joined-up mobile strategy, with ads that adequately link to mobile-optimised sites or content and help drive m-commerce opportunities.. Juniper Research also predicts that in-app advertising is likely to increase rapidly along with location-based SMS ads and should hit €5.. 5bn in ad spend in the next three years.. A  ...   a simple, cheap and effective way of reaching consumers.. Adding location technologies is an even more powerful proposition, particularly for transactional advertising as marketers can reach consumers who are near a location where they can purchase,” says Juniper Research report author Charlotte Miller.. “Knowing that the recipients of an ad have actively asked to receive it and will in all likelihood open it is also particularly attractive.. ”.. Mobile web traffic is rapidly increasing.. According to Latitude Digital Marketing’s Q1 2012 Mobile Report, it has increased by 202% in the last 12 months with more than one in ten consumers using smartphones to access the internet.. Source:.. http://www.. mandmglobal.. com/news/20-08-12/mobile-messaging-to-rack-up-74bn-in-ad-spend.. aspx..

    Original link path: /news/mobile-messaging-to-rack-up-7-4bn-in-ad-spend-by-2017.html
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  • Title: O2 Media -
    Descriptive info: Narrowcasting marks an emerging trend by which brands are sharing content with smaller, more selective audiences.. In contrast to broadcasting, narrowcasting is about tailoring information to better compel the recipients.. It’s a competitive alternative, as evidenced by this infographic from Mogreet.. While broadcasting gets a brand’s message out to a massive  ...   reading and engaging with the content, the numbers are staggeringly low.. For example, 84% of Facebook news feed stories aren’t viewed, 71% of tweets get ignored and 88% of emails go unopened.. Meanwhile, 98% of text messages are opened, and therefore, companies that market through SMS/MMS have a far truer reach..

    Original link path: /news/the-power-of-text-message-marketing.html
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  • Title: O2 Media -
    Descriptive info: The percentage of UK online sales made through a mobile device could reach 1 in 5 (20%) by Christmas 2012, with the percentage of site visits through the channel at around 1 in 3 (30%).. The research also revealed that the visitor bounce rate for Q2 rose to 29%, the highest yet recorded in the two and a half years the Quarterly Benchmarking has been tracking it.. This suggests that consumers are becoming ever-more demanding when it comes to initial site engagement; the average bounce rate was 22% in 2010 and 24% in 2011; year-to-date in 2012, the average bounce rate is 28%.. This forecast follows the latest results from the IMRG Capgemini Quarterly Benchmarking Index, which found that the percentage of sales through mobile devices rose to 11.. 6% in Q2 of 2012, up from 8.. 2% in the first quarter.. Since the beginning of 2010 the penetration of mobile in terms of UK e-retail sales has soared 2,900%, rising from just 0.. 4% of e-retail sales in Q1 2010 to 11.. 6% in the last quarter.. Site visits through mobile devices also rose significantly in the second quarter, reaching 21.. 1% of visits to UK e-retail websites, up from 16.. 4% in the previous quarter.. There  ...   hands, removing many former borders and expanding the contexts and times that engagement can happen.. “With the phenomenal growth seen in m-retail sales and visits, inevitably this also impacts the website visitor bounce rates, with fickle consumers easily able to compare and browse across multiple websites before completing a purchase.. Chris Webster, VP / Consumer Products and Retail at Capgemini, said: “The second decade of this century will be viewed in history as the decade when the mobile device became the point of access to digital services.. This has happened very quickly for commerce services and by the end of this year, 20% of all digital commerce transactions will be completed on mobile devices.. Compound this with the ability to identify ourselves (iris or fingerprint recognition etc), hold information on ourselves (eg.. Apple passbook launched this autumn on iOS6) and access such services while on the move (location based services) making these services personal and location based.. The mobile device will be the must have item when you leave the house; just imagine when your passport and driving licence can also be held (or accessed) through the device.. One final hurdle to clear: what happens when the battery goes flat?”.. imrg.. org/ImrgWebsite/User/Pages/Press%20Releases-IMRG.. aspx?pageID=86 parentPageID=85 isHomePage=false isDetailData=true itemID=8105 specificPageType=5 pageTemplate=7..

    Original link path: /news/mobile-to-make-up-1-in-5-online-sales-by-christmas.html
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  • Archived pages: 18